Amy Bell
Fredericksburg
Summary
Results-oriented business analyst and salesforce administrator skilled in leading cross-functional teams, stakeholder engagement, and process improvement.
Overview
14
14
years of professional experience
Work History
Principal Business Analyst
Momentive Software - Nimble AMS
11.2017 - 12.2024
- Provide mentorship and guidance to junior business analysts and project team members.
- Provided technical and functional leadership to cross-functionality project teams; mentor junior business analysts and contribute to internal best practices, accelerators, and solution frameworks.
- Facilitate discovery session and stakeholder workshops to capture business, functional, and technical requirements; translate needs into solution designs, user stories, and implementation roadmaps.
- Lead critical issue resolution and risk mitigation activities
- Identifies system enhancements, documents business needs, and determines development impact to current processes.
- Develop business requirements, specifications, process flows, application design, and configuration alongside testing and deployment.
- Provide consulting and coaching around best practices in Salesforce Administration and implementation to enhance user experience.
- Manage multiple stakeholder engagements and work with associated team members to understand requirements, facilitate business process analysis sessions and develop solutions for these teams.
- Provide day to day administration, troubleshooting, and maintenance of the Salesforce platform.
- Provides technical expertise and drive process improvement initiatives to achieve measurable productivity results that translate to financial benefits
- Meets regularly with strategic business partners to review current challenges, uncover root causes, recommend course correction, and implement strategies to support implementation effectiveness based on feedback.
- Coordinate with business stakeholders to identify business requirements and translate them into scalable Salesforce solutions.
- Create configurable solutions that comprise workflows, reports, custom objects, and validation rules.
- Manage various salesforce projects, including gathering information, planning, and executing projects.
- Formulate and maintain salesforce solution documentation. (e.g., process flows, data models, and technical specifications)
Membership & Project Manager
American Society of Ophthalmic Administrators (ASOA)
07.2010 - 07.2017
- Develops and implements an annual recruitment and retention plan with key focus on membership growth with outreach and promotion
- Serves as the primary staff lead for data analytics – collecting and analyzes key data sources and trends related to membership recruitment and retention, membership offerings, marketing, and member communications ▪ Provides project leadership including budget control, production timeline, status reporting, client/project team coordination, and quality assurance
- Maintains overall data quality and integrity in Salesforce, including reviewing member and prospect data for accuracy and notifies the appropriate departments of anomalies; streamlines processes from Salesforce to Drupal website ▪ Works closely and extensively with the IT department on projects as a project lead
- Responsible for managing all AMS projects and finances in conjunction with the IT Director
- Researches, recommends, and implements new membership benefits and programs
- Responsible for yearly membership campaigns – Members4Members and Member Appreciation Month ▪ Manages the new administrator group, Administrator Beginner’s Circle (ABC)
- Coordinates monthly dues invoicing and membership packets
- Answers general membership inquiries via phone and email
- Coordinates monthly webinars
- Responsible for maintaining and updating the society’s three Drupal websites: asoa.org, ontour.asoa.org, and celebrate30.asoa.org
- Writes, coordinates, and sends all marketing messages (email and mail)
- Responsible for the oversight of the mentoring program
- Oversees the society’s online communities including troubleshooting issues
- Maintains the society’s social media accounts
- Responsible for volunteer management
- Responsible for survey management and distribution
- ion guides in meetings, group games and icebreakers, and extended feedback to each other about the day’s events
Education
Bachelor of Arts - Political Science
Virginia Polytechnic Institute And State University
Blacksburg, VA06-2010
Skills
▪ Superb management and organizational skills
▪ Quick learner and proven team leader
▪ Thrives in fast-paced, creative work environments
▪ Self-starter, skilled in time management
▪ Operates with innovation and a strong passion for people
▪ Keen ability to think “outside the box”
▪ Demonstrated success in team environments and
able to work independently with minimal supervision
▪ Excellent analytical and quality assurance skills with a strong attention to detail
▪ Adept at fostering relationships with members and vendors
▪ Exceptional project management skills
▪ Experienced managing multiple, concurrent projects and multi-tasking
Timeline
Principal Business Analyst
Momentive Software - Nimble AMS
11.2017 - 12.2024
Membership & Project Manager
American Society of Ophthalmic Administrators (ASOA)
07.2010 - 07.2017
Bachelor of Arts - Political Science
Virginia Polytechnic Institute And State University