Results-driven healthcare growth and operations leader with 15+ years of experience driving market expansion, referral network development, and operational performance across home health, post-acute care, PACE, and digital health organizations. Proven track record of leading high-performing teams, launching new service lines, and building strategic partnerships with hospitals, physician groups, and community stakeholders. Recognized for delivering measurable growth outcomes, optimizing operational workflows, and executing data-driven strategies in competitive healthcare markets.
Overview
2026
2026
years of professional experience
1
1
Certification
Work History
Director, Community Market Manager
Alternate Solutions Home Health
10.2024 - 01.2026
Led regional sales, market development, and operational alignment initiatives for home health joint ventures across Northern Virginia and South Florida.
Managed market development teams focused on referral optimization, market penetration, and revenue growth across multi-state markets.
Achieved $28MM EBITDA performance in FY2025, ranking #1 in the company.
Achieved 70% Medicare case mix in FY2025, ranking #1 company-wide.
Achieved or exceeded start-of-care volume targets in 80% of measured months.
Partnered with hospital leadership to improve operational workflows, marketing efficiency, and patient care coordination processes.
Developed strategic initiatives supporting Medicare TEAMs implementation and post-acute care alignment.
Supervised multidisciplinary teams including community educators, patient care coordinators, and post-acute care coordinators.
Developed standardized referral engagement playbooks targeting physicians, specialists, and skilled nursing facilities.
Leveraged data analytics platforms to guide territory planning and market penetration.
Developed and implemented performance metrics to drive service quality improvements.
Director of Business Development
Domain Home Health
12.2023 - 10.2024
Led regional business development and market growth initiatives with accountability for referral development, census performance, and strategic market expansion.
Drove 42% year-over-year census growth through referral development and service area expansion.
Directed territory planning, account prioritization, and performance tracking to support sustainable growth.
Managed and developed marketing and intake staff while aligning operational performance with growth targets.
Led market entry and relationship development with hospitals and skilled nursing facilities.
Negotiated contractor relationships and compensation structures to support operational scalability.
Director, Growth & Enrollment
Cherry Blossom PACE
10.2022 - 09.2023
Directed enrollment growth and network development strategy for a PACE program serving Medicare and Medicaid populations.
Led execution of marketing and enrollment strategies to expand membership growth and patient access.
Built strategic relationships with government agencies and community stakeholders to strengthen referral pathways.
Developed provider and community referral networks to support enrollment pipeline growth.
Managed marketing operations, budget oversight, and staff performance management.
Achieved or exceeded enrollment targets in 5 of 8 months.
Served on interdisciplinary leadership team supporting operational alignment.
Founding Partner & President
Virtual Therapy Partners
03.2020 - 01.2022
Co-founded and launched a telehealth startup delivering therapy services for patients with neurodegenerative conditions.
Led go-to-market strategy, startup operations, and virtual care workflow implementation.
Developed strategic provider partnerships to drive telehealth adoption.
Directed digital marketing and brand development initiatives.
Produced patient onboarding and educational content supporting service utilization.
Business Development / Program Manager
Five Star Home Health Care
10.2017 - 06.2020
Managed referral development and operational coordination initiatives for neurological and chronic care programs.
Coordinated community outreach and education initiatives supporting program awareness.
Supported launch of telehealth and chronic care initiatives with hospital and physician partners.
Contributed to 87% patient census growth and improved referral performance.
Managed key accounts in Washington DC, PG County, and Montgomery County.
Achieved 35% referral growth and 48% census growth; recognized as top-performing business development manager.
Established strategic relationships with large health systems such as Veterans Hospital, Washington Hospital Center and Visiting Nurses Association.
Home Health Specialist
Gentiva Home Health
Silver Spring, MD
01.2013 - 02.2014
A results-driven home health marketing liaison experienced in building referral relationships with physicians and discharge planners, driving patient census growth through strategic community outreach, and ensuring compliance with Medicare/Medicaid regulations.
Account Executive
American HomePatient
Ranked in top 15% nationally; expanded hospital referral base and referral partnerships.
Cultivated strong client relationships to enhance account retention and satisfaction.
Boosted client satisfaction by developing and maintaining strong relationships through effective communication.
Conducted regular check-ins with existing clients to assess their needs and identify upselling opportunities.
Area Rental Manager
Enterprise Rent-A-Car
Managed 60 employees and $18M annual revenue operation; ranked top regional performer.
Education
Master of Business Administration - Healthcare Administration