Summary
Work History
Education
Skills
Technical Tools
Languages
Timeline
Generic

Arjunan Subramaniam

Glen Allen

Summary

I am a detail-oriented marketing data analytics professional. I have a solid background in business strategy, statistical analysis, and research methods. I hold a double major in Biology (Pre-Med) and Business Administration from Virginia Commonwealth University (VCU). I can turn complex data into actionable insights that support marketing strategy, improve campaign effectiveness, and drive business growth.

Work History

Car Sales Consultant

Pearson Hyundai
Midlothian
09.2025 - 01.2026
  • Analyzed customer data, sales trends, and inventory reports to identify high-demand vehicle models, contributing to improved stock turnover and reduced days on lot.
  • Tracked and evaluated key performance indicators (KPIs), such as conversion rates, average deal value, and monthly sales targets, to optimize sales strategies.
  • Utilized EDK CRM to segment customers, monitor lead sources, and assess follow-up effectiveness, improving customer retention, and repeat sales.
  • Conducted competitive pricing and market analysis to support negotiation strategies, and maximize profitability while maintaining customer satisfaction.
  • Collaborated with finance and management teams to analyze financing options, approval rates, and revenue impact across different customer segments.
  • Applied data-driven decision-making to tailor recommendations to customer needs, increasing close rates, and overall sales efficiency.

Research and Data Analysis Experience

Cardiac Imaging lab at VCU Medical Center
Richmond
  • I collected, cleaned, and analyzed large datasets using statistical techniques.
  • I conducted hypothesis testing and regression analysis to support evidence-based conclusions.
  • I translated analytical findings into clear summaries and presentations.

Marketing and Data Analytics Projects

  • I analyzed marketing and consumer data to find behavioral patterns and trends that support decision-making.
  • I evaluated ROI, conversion rates, and engagement metrics to measure marketing effectiveness across various channels.
  • I created reports based on current market trends to share insights clearly with non-technical stakeholders.

Business and Analytical Experience

  • I applied business frameworks to examine market opportunities, competitive positioning, and customer value.
  • I supported decision-making through performance analysis and reporting.
  • I combined qualitative insights with quantitative data to shape marketing strategy.

Education

Bachelor of Business Administration - Biology (Pre-Med)

Virginia Commonwealth University (VCU)
Richmond, VA
01.2025

Skills

  • Marketing analytics and reporting
  • Data analysis and interpretation
  • Trend analysis
  • Market research and insights
  • Statistical analysis
  • Marketing strategy development
  • SQL proficiency
  • Excel expertise
  • Google Sheets proficiency
  • Power BI skills
  • Google Analytics knowledge
  • CRM metrics and reporting

Technical Tools

  • Excel, Google Sheets, SQL, R, Power BI, Google Analytics
  • CRM platforms

Languages

English
Native/ Bilingual
Tamil
Native/ Bilingual
French
Limited

Timeline

Car Sales Consultant

Pearson Hyundai
09.2025 - 01.2026

Research and Data Analysis Experience

Cardiac Imaging lab at VCU Medical Center

Marketing and Data Analytics Projects

Business and Analytical Experience

Bachelor of Business Administration - Biology (Pre-Med)

Virginia Commonwealth University (VCU)

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Arjunan Subramaniam