Ashley Torgesen
Herndon
Summary
Results-driven Business major with experience in market research, advertising, and customer engagement. Skilled in CRM, data analysis, and web content optimization, with hands-on projects in retail marketing research and brand strategy. Strong communication, problem-solving, and teamwork skills from customer service at Chick-fil-A. Proficient in Excel, Adobe Illustrator, and PowerPoint for marketing analytics and presentations. Passionate about data-driven strategies to enhance customer retention and brand loyalty.
Overview
3
3
years of professional experience
Work History
Customer service team member
Chick-Fil-A
01.2022 - Current
- Responded promptly to customer questions and addressed their concerns with empathy and professionalism
- Collaborated with team members to develop a faster working environment that improved overall satisfaction ratings
- Assisted customers with the best food selection for their wants and provided accurate information about pricing and availability
- Resolved customer complaints providing timely and satisfactory resolution
Summer Associate
PetSMART Hotel
05.2023 - 08.2023
- Gave animals proper attention to promote secure environment in owner's absence.
- Maintained a clean and safe environment for pets, ensuring their comfort and well-being at all times.
- Communicated professionally with pet owners via phone, email, and text.
- Built trust with clients by consistently demonstrating reliability, punctuality, and attention to detail in all aspects of pet care provision.
Education
Bachelors - Business Management And Leadership
Southern Virginia University
BUENA VISTASkills
- Communication
- Adaptability
- Time Management
- POS System Operations
- Market Research & Analysis
- Microsoft Excel, Adobe Illustrator, and PowerPoint
- Data Collection & Interpretation
Projects
Marketing Research Project
Principals of Marketing, SVU, Spring 2024
- Conducted market research on how Rockbridge County stores engage customers through marketing strategies.
- Cold-called businesses to collect data on marketing techniques and customer engagement.
- Analyzed data and provided actionable recommendations to improve business revenue.
- Presented findings to stakeholders, enhancing communication and presentation skills.
Advertising Campaign Project
Advertising and Promotions, SVU, Spring 2025 (Current)
- Developed campaign personas to tailor messaging and audience engagement strategies.
- Conducted a SWOT analysis to identify the company’s strengths, weaknesses, opportunities, and threats.
- Created a strategic framework outlining key marketing objectives and execution plans.
- Designed a campaign proposal with data-driven recommendations to enhance brand awareness and customer acquisition.
Timeline
Summer Associate
PetSMART Hotel
05.2023 - 08.2023
Customer service team member
Chick-Fil-A
01.2022 - Current
Bachelors - Business Management And Leadership
Southern Virginia University
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