Devin Finlay
Fairfax
Summary
Dynamic sales leader with a consistent record of exceeding quotas and enhancing market share. Specializes in executing high-frequency marketing campaigns and designing data-driven presentations that address executive challenges. Strong collaborator, effectively partnering with cross-functional teams to achieve business objectives.
Overview
6
6
years of professional experience
1
1
Certification
Work History
HRO Solutions Consultant
ADP HRO SOLUTIONS
Northern VA
07.2025 - Current
- Execute high-frequency marketing campaigns with 80-100 weekly touches and 30-50 personalized visits across Northern Virginia and Washington DC.
- Develop go-to-market strategies to increase market share and improve customer retention in regional and national client accounts.
- Design impactful presentations using data analytics to address business challenges for C-suite and regional stakeholders.
- Collaborate with cross-functional teams to meet project activation goals while adhering to budgetary constraints.
- Conduct market research to analyze customer trends, demographics, pricing strategies, and marketing plans.
Senior Sales Account Executive | Strategic Advisor
ADP
Fairfax
07.2021 - 07.2025
- Achieved 2025 President's Club and 2023 Superstars status by exceeding quota for four consecutive fiscal years.
- Managed over 140 strategic partnerships and 500 clients, ensuring account accuracy, long-term client retention, and operational health.
- Nurtured customer relationships by providing knowledgeable support for diverse sales and service needs, fostering long-term loyalty.
- Completed ADP's leadership development program while mentoring and partnering with sales staff on best practices, marketing ideas, and analyzing sales data.
- Maintained accurate records of all sales activities using CRM software and provided weekly, monthly, or quarterly business reviews of sales quota, plans, strategy, etc
Business Development Analyst
PRAESCIENT ANALYTICS
Alexandria
05.2020 - 08.2020
- Identified and analyzed federal and commercial contract opportunities to drive business growth.
- Researched RFP and RFI requirements to support strategic initiatives effectively.
- Provided regular reports and market analysis on business development outcomes to inform senior management decisions.
Education
B.S. - Business Marketing
WESTERN GOVERNORS UNIVERSITY
Salt Lake City, UT09-2027
Associate of Science - Business Administration
BLUE RIDGE COMMUNITY COLLEGE
Weyers Cave, VA07-2021
Skills
- Salesforce & CRM proficiency
- HR analysis & technology implementation
- Business forecasting
- Marketing strategy development
- Customer needs assessment
- Advanced in Microsoft Office applications (Excel, Powerpoint, Word, CoPilot, OneNote)
- Collaboration within teams
- Project management
- Strong communication abilities
Certification
- Health Insurance - DC, MD, VA
Accomplishments
- Board of Directors - Regional Achievement 2025
- President Club Producer - 2025
- SuperStarts Trip Qualifier - 2023
- President Club - Regional Team Achievement 2023
- Sales Rookie of the Year - 2021
- Sales Associate Executive of the Year - 2022
Programs & Affiliations
- Women in Sales Leadership - ADP DEI Program
- Leadership Development Program - Class of Fall 2023
Timeline
HRO Solutions Consultant
ADP HRO SOLUTIONS
07.2025 - Current
Senior Sales Account Executive | Strategic Advisor
ADP
07.2021 - 07.2025
Business Development Analyst
PRAESCIENT ANALYTICS
05.2020 - 08.2020
B.S. - Business Marketing
WESTERN GOVERNORS UNIVERSITY
Associate of Science - Business Administration
BLUE RIDGE COMMUNITY COLLEGE