Eric Gordon Jr.
Springfield,VA
Summary
Dynamic marketing and business administration student with four years of experience as an NCAA Division II scholarship athlete, offering a unique blend of competitive spirit and strategic thinking in the digital marketing landscape. Passionate about brand storytelling and connecting products with authentic audiences, leveraging skills in social media promotion and audience engagement to drive impactful campaigns. Resilience and discipline honed through high-level athletics, including a remarkable comeback from a major ACL injury, demonstrate a commitment to excellence and leadership. Eager to contribute creativity, analytical insights, and genuine enthusiasm in a digital marketing internship that fosters brand growth and audience expansion.
Overview
5
5
years of professional experience
Work History
Marketing Intern
Impact Basketball
Las Vegas, NV
06.2022 - 01.2024
- Assisted with marketing initiatives supporting elite basketball training programs
- Created and maintained Excel spreadsheets to track potential clients and marketing leads
- Supported youth basketball camps that promoted athletic performance, training programs, and brand awareness
- Contributed to customer engagement and outreach efforts with athletes and families
- Observed and supported marketing strategies used to attract and retain training clients
Camp Consoler
Edison High School
Alexandria, VA
07.2019 - 08.2019
- Self-motivated, with a strong sense of personal responsibility.
- Worked effectively in fast-paced environments.
- Skilled at working independently and collaboratively in a team environment.
- Proven ability to learn quickly and adapt to new situations.
- Excellent communication skills, both verbal and written.
- Worked well in a team setting, providing support and guidance.
- Demonstrated respect, friendliness, and willingness to help wherever needed.
Education
Bachelor of Business Administration - Marketing and Business Administration
Chowan University
Murfreesboro, NC05-2026
High School Diploma -
St Stephens St Agnes
Alexandria, VASkills
- Digital Marketing
- Brand promotion and storytelling
- Audience engagement
- Content promotion
- Sports marketing
- Event promotion
- Business & Technical
- Microsoft Excel
- Microsoft Word
- Microsoft PowerPoint
- Client database and spreadsheet management
- Professional Strengths
- Leadership and team collaboration
- Communication and public representation
- Time management and organization
- Resilience and performance under pressure
- Social media marketing
Interests
As a student-athlete and marketing major, I am passionate about promoting brands connected to sports, performance, lifestyle, and community engagement My experience as a collegiate athlete has taught me the importance of resilience, discipline, and authenticity—qualities that translate directly into building strong brands and meaningful audience connections
Timeline
Marketing Intern
Impact Basketball
06.2022 - 01.2024
Camp Consoler
Edison High School
07.2019 - 08.2019
Bachelor of Business Administration - Marketing and Business Administration
Chowan University
High School Diploma -
St Stephens St Agnes
Collegiate Athletic Experience
- Chowan University – NCAA Division II Men’s Basketball
- Scholarship Athlete | 2022 – Present
- Four-year NCAA Division II basketball player competing at a high collegiate level
- Earned a basketball scholarship while completing a business degree
- Selected to the 2026 All-Tournament Team
- Overcame a significant ACL injury setback and successfully returned to competitive collegiate basketball, demonstrating resilience, discipline, and commitment to long-term goals
- Balanced demanding schedule of training, travel, and competition while maintaining academic performance
- Represented the university during games, events, and community outreach initiatives
- Built strong teamwork, accountability, and communication skills in high-pressure environments