Versatile Project Manager and Marketing Specialist bringing over 12 years of experience in the industry. Seek to devote excellent Project Management, strategic planning and team leadership abilities to dynamic, growth-oriented position. Fluent in French, English, Spanish and intermediate German for business.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Digital Ads Advertising Manager
SPOTIFY
04.2022 - 07.2023
Directed creative process for traditional and online ads.
Worked with marketing department to create targeted advertising strategies for key customer demographics.
Utilized e-mail, social media, radio and TV to highlight products and services.
Collaborated with media representatives to optimize coverage of special events.
Developed campaigns, led design and tracked results.
Wrote engaging and creative press releases for each promotion.
Marketing Communications Specialist
PayPal
08.2018 - 10.2022
Promoted solutions-focused campaigns to clients through assessment of their needs, preferences and challenges.
Researched, created and presented communication plans to support internal and external marketing programs.
Created communications and marketing materials to achieve objectives and maintain branding.
Created marketing briefs, FAQs and objection management plans.
Tracked KPIs and completed full analytics of digital campaigns.
Liaised with product experts and graphic designers to support content development to meet business needs.
Program Director
Global Leadership Africa Summit
08.2018 - 01.2019
Built a strong team of diverse members through open communication and by collaborating on decision-making responsibilities to ensure cohesion in the group work.
Negotiated program contracts and agreements to obtain cost-effective pricing.
Supervised program staff, managing and evaluating performance provide high-quality services to program participants.
Provided ongoing direction and leadership for program operations.
Developed and implemented program goals and objectives, establishing specific and measurable outcomes aligned with organization's overall mission.
Collaborated with various teams to uncover issues, identify applicable solutions, and offer guidance.
Developed and implemented marketing strategies to promote program awareness and participation.
Developed and implemented program evaluation systems to assess program impact.
Maintained and updated project related documents.
Marketing & Content Coordinator
LINCOLN FINANCIAL GROUP
09.2008 - 08.2018
Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
Suggested improvements to content to enhance quality and accuracy.
Wrote and created content for various topics and mediums.
Researched topics to create accurate and engaging content.
Acquired in-depth knowledge of content areas to provide effective edits.
Worked with graphic artists, post-production team members and other specialists to produce captivating and successful content.
Pitched content strategies and managed asset acquisition.
Communication Intern
NATIONAL RELIEF CHARITIES
05.2006 - 09.2008
Developed campaigns to increase public awareness of company and engage customers.
Built strong relationships with media outlets and communications professionals to expand personal network.
Built and maintained positive relationships with public by utilizing strategic plans.
Developed comprehensive media outreach plan to increase visibility of organization in local, regional and national markets.
Engaged in professional networking to maintain strong relationships with communications and media professionals to drive partnerships and effective dissemination of mass communications.
Education
Master of Arts in International Relations -
American Public University
Charles Town, WV
12.2024
Bachelor of Arts in International Relations - International Relations And Affairs
American Public University
Charles Town, WV
02.2022
Skills
Microsoft PowerPoint
Search Engine Optimization (SEO)
Email Marketing
Social Media Management
Experience planning, building and executing social media advertising campaigns with budgets of $30K or more
Salesforce Advertising Studio
Customer Relationship Management
Ad Optimization
Inbound Marketing
Press Releases
Marketing
Adobe Creative Suites
Social Media
Media Analysis
Project Management
Presentations
Business Growth
Digital Marketing
Google Analytics
Branding
Certification
TEFL-TESOL Teaching English as a Foreign Language
Certified Translator- English > French
Languages
French
Native or Bilingual
English
Native or Bilingual
Spanish
Native or Bilingual
German
Limited Working
Timeline
Digital Ads Advertising Manager
SPOTIFY
04.2022 - 07.2023
Marketing Communications Specialist
PayPal
08.2018 - 10.2022
Program Director
Global Leadership Africa Summit
08.2018 - 01.2019
Marketing & Content Coordinator
LINCOLN FINANCIAL GROUP
09.2008 - 08.2018
Communication Intern
NATIONAL RELIEF CHARITIES
05.2006 - 09.2008
Master of Arts in International Relations -
American Public University
Bachelor of Arts in International Relations - International Relations And Affairs
American Public University
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