Maxwell Olarinde
Copywriter & Content Strategist
Falls Church,VA
Summary
Challenge myself on ambitious projects to utilize my writing skills to generate a high rate of conversions on my copy, craft engaging stories and articles that draw attention and build brands as well as inform and educate the public with well-researched, fact-checked content. I want to create work that is respected and reputable across different fields and industries.
Overview
4
4
years of professional experience
1
1
Language
Work History
Associate Content Writer
CoStar Group
Richmond, VA
09.2023 - Current
- Wrote more than 160 informative articles and profiles on Homes.com, and had my work featured as part of the company's billion-dollar marketing campaign.
- Wrote scripts and shot lists for our neighborhood and city videos
- Collaborated with several departments to ensure content accuracy and polished final product (geography, photo, video and post-production teams).
- Utilize SEO analytics and keywords in content to help maker Homes.com one of the most visited home buying portals online.
- Completed thorough research into assigned topics.
- Interviewed real estate professionals on the phone to feature their authoritative insights in our content.
Freelance Writer
Black Creative Magazine
Richmond, VA
02.2023 - 02.2025
- Organized material to research and complete writing tasks.
- Wrote editorial and creative content centered around different disciplines to highlight young Black artists.
Staff Writer
Novelist Music Group
Chicago, Illinois
03.2023 - 03.2024
- Contacting and interviewing musicians to feature in our content
- Wrote 10 interviews and editorial articles under our publication, Rough Draft Magazine.
- Collaborated with editors to refine content, ensuring clarity, accuracy, and cohesiveness for publication.
Lead Content & Blog Writer
Poppins Productions, LLC
Madison, WI
03.2022 - 10.2022
- Wrote 20 podcast scripts for Poppins Urban Podcast
- Boosted unique visits to our site by 83% over my seven-month tenure
- Coordinated with our Marketing & Social Media teams to increase website traffic and expand our online presence,
- Crafted and scheduled our weekly articles to educate our clients and boost our brand
- Managed and wrote company copy, emails, presentations, and online content
Editorial Coordinator
The MSQ Shop
Richmond, VA
09.2021 - 04.2022
- Wrote over 100 articles, editorials, interviews with musicians
- Video edited our in-house podcasts and client interviews
- Posted extensively on the company’s social media pages to increase site traffic and build our brand. Gained over 3,000 new followers over the course of my tenure.
- Scheduled and made executive decisions regarding the written content that the business posts during every work week
- Wrote engaging articles featuring indie musicians to help spotlight their work
- Engineer ways to help indie musicians grow and gain followers
Education
Bachelor of Arts - Media Studies
Virginia Commonwealth University
Richmond, VA05.2021
Skills
Proficiency in:
- Microsoft 365 Suite
- DaVinci Resolve
- Adobe Premiere Pro
- SEMrush
- Final Draft 12
- SPSS
- WordPress
- Wix
Interests
Reading, writing music, listening to new music, editing videos, deejaying, and writing about current events
Bio Highlights
- Interview with Flo Rida’s label signee, Oya Baby.
- Writing the Homes.com City Page for Washington, D.C.
- Having my content featured in Homes.com's 2024 and 2025 Super Bowl ads, and working as part of the company's billion-dollar marketing campaign in that time.
Timeline
Associate Content Writer
CoStar Group
09.2023 - Current
Staff Writer
Novelist Music Group
03.2023 - 03.2024
Freelance Writer
Black Creative Magazine
02.2023 - 02.2025
Lead Content & Blog Writer
Poppins Productions, LLC
03.2022 - 10.2022
Editorial Coordinator
The MSQ Shop
09.2021 - 04.2022
Bachelor of Arts - Media Studies
Virginia Commonwealth University