Nicholas Campbell
Head Of Sales And Marketing - UniFi
Arlington,VA
Summary
Strategic sales and marketing professional with proven track record in driving revenue growth and market expansion. Adept in devising and executing strategic plans that align with business objectives. Known for collaborative leadership and adaptability, ensuring consistent achievement of targets and team cohesion.
Overview
9
9
years of professional experience
7
7
years of post-secondary education
Work History
Head of Sales and Marketing
UniFi
Washington, D.C., DC
03.2025 - Current
- Spearheading go-to-market strategy for all-in-one financial platform tailored to dental practices (credit card processing, patient financing, payroll/HR, and business lending)
- Built and scaled an outbound sales engine from the ground up in under 3 months, securing over 50 practice accounts and generating ~$100K in recurring annual revenue
- Recruited and developed relationships with DSO and OSO accounts through consultative selling and on-site relationship building, representing opportunities of ~$1,000,000 in annual partnership revenue
- Created all sales collateral, pitch decks, email workflows, and weekly reports, establishing repeatable and scalable sales processes
Senior Director, Member Development
The Health Management Academy
Washington, DC
12.2023 - 12.2024
- Launched the Chief Supply Chain Officer Forum and recruited inaugural members, contributing over $500,000 in new annual revenue
- Led expansion into medical device and pharmaceutical verticals, securing multiple new members including CFO, CCO, and CEO-level relationships across enterprise health organizations
- Recruited executives into the Chief Medical Officer, Chief Operating Officer, and Chief Strategy Officer Forums, driving 7-figure total forum revenue impact
- Closed deals ranging from $30,000 to $150,000+ through customized value propositions and relationship-driven sales cycles with senior health system executives
Director of Partnerships
Evenly
Washington, DC
01.2021 - 12.2023
- Forged and led a nationwide strategic partnership with Align Technology’s territory and regional sales teams, accelerating co-selling efforts and expanding market reach across dental and orthodontic practices
- Supported Series B funding efforts, contributing to the successful raise of $23 million to scale operations and product development
- Recruited and onboarded 80+ dental practices, generating $5M+ in new revenue, with a strong emphasis on clear aligner case volume and doctor engagement
- Led the design and rollout of the proprietary Evenly Doctor Portal and virtual care platform to streamline patient communication, case tracking, and treatment adoption
- Named the company’s first Key Account Manager, securing 35 new high-value accounts and driving $1.2M in first-year revenue through enterprise-level relationship building and consultative selling
Territory Representative
Dentsply Sirona
Washington, DC
08.2019 - 01.2021
- Drove product adoption and introduced new concepts to dental professionals across a dynamic territory, resulting in enhanced infection prevention protocols and improved patient care
- Specialized in synthesizing guidelines from ADA, CDC, and local authorities to optimize office infections prevention practices
- Managed a portfolio of over 2,000 accounts in Northern Virginia and Washington, D.C., delivering value and fostering client loyalty
Southeast Account Manager
Centrix Dental
Charlotte, NC
03.2018 - 08.2019
- Led regional management efforts, covering seven southeastern states and driving total zip code sales exceeding $1,000,000 in 2018
- Positioned Centrix Dental as a leader in dental materials through strategic sales initiatives and superior customer relationship management
- Acknowledged for exceptional performance with the Rookie of the Year award in 2019
Territory Manager
Benco Dental
Charleston, SC
08.2016 - 03.2018
- Spearheaded the establishment of Benco Dental across Charleston, Hilton Head, and Savannah territories, representing the company in over 150 accounts
- Generated over $300,000 in new business during 2018, securing over 25 new buying accounts
- Provided practice management consulting, facilitated equipment introductions, and promoted adoption of advanced technologies through the sales process
Education
MBA - Healthcare Management
Johns Hopkins
Washington, D.C. 01.2020 - 01.2023
BA - Political Science
College of Charleston
Charleston, SC 01.2012 - 01.2016
Skills
- Strategic Partnership Development
- Revenue Generation
- Sales Strategy
- New Business Acquisition
- Sales Engineering
- Account Management
- Operations Management
- Market Analysis
Timeline
Head of Sales and Marketing
UniFi
03.2025 - Current
Senior Director, Member Development
The Health Management Academy
12.2023 - 12.2024
Director of Partnerships
Evenly
01.2021 - 12.2023
MBA - Healthcare Management
Johns Hopkins
01.2020 - 01.2023
Territory Representative
Dentsply Sirona
08.2019 - 01.2021
Southeast Account Manager
Centrix Dental
03.2018 - 08.2019
Territory Manager
Benco Dental
08.2016 - 03.2018
BA - Political Science
College of Charleston
01.2012 - 01.2016
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