Quiana Johnson
Richmond
Summary
Driven by a passion for advancing higher education, I aim to leverage my years of experience in admissions and operations management, recruitment, strategy, and data analytics to enhance student enrollment processes and institutional effectiveness. I seek to expand my knowledge and experience in a graduate program that fosters innovation and collaboration in higher education, ultimately contributing to the development of strategies that support student success and institutional growth.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Assistant Director of Admissions Operations
Virginia Commonwealth University
06.2021 - Current
- Enhanced enrollment numbers by implementing targeted recruitment strategies and providing leadership in the utilization of business intelligence and data analytics to foster data-driven decision making throughout the admissions cycle.
- Analyzed applicant data to identify trends and adjust recruitment strategies.
- Developed and led comprehensive training sessions for admissions staff, faculty, and chairs to enhance their ability to effectively guide applicants through the admissions process and render admission decisions.
- Utilized CRM systems to track and manage prospective student interactions.
- Reduced application processing times by identifying areas of inefficiency and implementing procedural improvements within the office workflow.
- Analyzed applicant data to identify trends in demographics, enabling more targeted outreach efforts to underrepresented populations.
- Coordinated admissions events to attract prospective students.
Executive Administrative Coordinator of Programs
Virginia Community College System
01.2021 - 06.2021
- Ensured team workflows operate efficiently and coordinated all Academic & Workforce Programs governance-related meetings.
- Processed and acknowledged approval of FastForward credential requests from all 23 community colleges.
- Managed distribution lists and communications to community college constituents.
- Supported program teams with calendar management, procurement, data research, policy reviews, forms management, and virtual meeting setup.
Operations Manager
Virginia Union University
06.2020 - 01.2021
- Enhanced the offices within the Division of Enrollment Management with process and workflow changes, best practices, and established production KPIs, quality assessments, and continual training initiatives across several business functions to foster increased accountability, better reporting, and improved performance outcomes that impacted admissions and recruitment.
- Measured productivity and process efficiency by analyzing performance data, financial data, and activity reports utilizing Lean Six Sigma methodologies.
- Collaborated with colleagues and senior executives to map out strategic plans and provide insight on current data and processes to support new initiatives
- Led hiring, onboarding and training of new hires to fulfill business requirements and supervised a small team.
- Assisted with budget preparation for all the offices and ensure all operations are cost-effective.
- Curated and conducted presentations providing high-level enrollment management data analytics for senior leadership outlining areas of opportunities for the University
Data Manager
Virginia Union University
06.2017 - 06.2020
- Trained team members in best practices for data handling, improving overall productivity and data integrity.
- Collaborated with cross-functional teams to identify data requirements and ensure proper integration within the system.
- Enhanced data accuracy by implementing robust data validation and quality control processes.
- Led meetings and conference calls with executives, vendors, collaborative teams, and other departments
- Led project management teams with the implementation of new technologies, processes, and systems.
- Collaborated with colleagues and executives to map out strategic plans each semester based on needs and coordinate various programmatic functions of the office related to data driven strategies and tactics to recruit a specific subpopulation(s) of students.
- Conducted presentations to senior university executives associated report analytics, trends, and opportunities for the University.
Admissions Specialist
Virginia Union University
06.2016 - 06.2017
- Designed audience-specific digital collateral and deployed strategic email marketing campaigns, social media campaigns, and building automation funnels that assisted students through the enrollment process.
- Created presentations and reports analyzing trends and opportunities for the Undergraduate & Graduate Admissions Directors to present to senior leadership.
- Managed the University’s website, created brand materials, and wrote strategic content to increase brand awareness as the leading Historically Black University in the region.
- Developed strategic relationships with key high schools and facilitated events to recruit top candidates.
- Collaborated with colleagues and executives to map out strategic marketing plans each semester based on demographics and interests.
- Supervised, evaluated, developed, and motivated four Data Entry employees ensuring adherence to industry and operational practices and compliance.
- Managed compliance elements of the enrollment process to ensure the reduction of applicant attrition and false admissions.
Data Entry Specialist
Virginia Union University
01.2016 - 06.2016
- Managed the day to day outbound email marketing campaigns through strategic scheduling and ensured emails were CAN-SPAM compliant.
- Evaluated all applicants and made final decisions on acceptance based on university guidelines and conducted student record audits to ensure accuracy in CRM.
- Ran weekly excel reports for application documents, fees, and overall application completion.
- Maintained office filing and storage systems of records for prior, current, and enrolled students.
- Provided high-level administrative support to faculty, staff, and potential graduate students.
- Reduced errors in data records by conducting thorough quality checks and implementing corrective measures.
- Ensured timely and accurate delivery of reports by maintaining up-to-date databases and spreadsheets.
Administrative Assistant II
Evonik Corporation
09.2006 - 01.2015
- Coordinated and administered the disbursement of raw chemical ingredient samples to potential clients in the personal care industry.
- Conducted research and data analysis on industry trends aimed at increasing market share and boosting profitability.
- Designed and implemented new company wide workflow processes that succeeded in boosting productivity and exceeding company revenue targets.
- Created new tracking systems and facilitated multiple training to demonstrate new innovative procedures that successfully established interdepartmental cohesiveness and project collaboration.
- Assisted in new product launches and the development of new business through relationship building. Coordinated, scheduled, and arranged meetings and travel calendars of senior management.
Education
No Degree - Computer Information Systems
Virginia State University
PetersburgNo Degree - Business Management
Old Dominion University
Norfolk, VABachelor of Science - Interdisciplinary Studies: Business Administration
Liberty University
Lynchburg05-2015
Skills
- Admissions strategy
- Enrollment management
- Operational efficiency
- Workflow optimization
- Process improvement
- Time management
- Project management
- Strategic planning
- Data analysis
- Marketing initiatives
- Presentation skills
Certification
- Six Sigma White Belt | November 2019 | Virginia Union University
- Six Sigma Yellow Belt | June 2020 | Virginia Union University
- Six Sigma Green Belt | June 2020 | Virginia Union University
Timeline
Assistant Director of Admissions Operations
Virginia Commonwealth University
06.2021 - Current
Executive Administrative Coordinator of Programs
Virginia Community College System
01.2021 - 06.2021
Operations Manager
Virginia Union University
06.2020 - 01.2021
Data Manager
Virginia Union University
06.2017 - 06.2020
Admissions Specialist
Virginia Union University
06.2016 - 06.2017
Data Entry Specialist
Virginia Union University
01.2016 - 06.2016
Administrative Assistant II
Evonik Corporation
09.2006 - 01.2015
No Degree - Computer Information Systems
Virginia State University
No Degree - Business Management
Old Dominion University
Bachelor of Science - Interdisciplinary Studies: Business Administration
Liberty University
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